How to Manage Multiple Social Media Accounts for Clients

Managing social media accounts for multiple clients can be difficult. Agencies and individuals are often overwhelmed by the seemingly small components that make up a larger social media marketing strategy. Whether it’s tackling several areas at once or specific campaign goals, it’s easy to get lost in the process and burn through. However, with the right tools and guidance, it’s not as difficult as it sounds.

Let’s face it: we all feel rushed from time to time. Deadlines are always a factor, especially when working with social media. Knowing how stressful it can be, wouldn’t you want to avoid the added pressure? One of the best ways to approach social media posting for multiple clients in a timely manner is through social media management software like chirp.

Below are some short but very informative ways to manage multiple social media accounts for multiple clients.

  1. Account management and organization

When deciding how to manage and organize all accounts, keep in mind that the process should be as clear and simple as possible. In addition to managing multiple social media accounts, you also need to think about customers, their pages and brands, the teams on your side and the customer side, and how to navigate all of those accounts.

To be precise, each customer has a range of brands and social media accounts. It’s difficult to keep these all separate. You can only open a limited number of tabs in Incognito mode and use so many browsers. This is where Chirp can help. The design of chirp user interface makes it easier to manage customers and brands. You can create a new workspace every time you take on the job of a new brand and manage all their social media channels form there.

  1. Link your social media channels to a user/client dashboard

The biggest help in managing multiple social media accounts is the ability to access everything from one place.

 Think of it like a supermarket – you save time if you can buy bread, orange juice, ice cream and napkins at a supermarket instead of stopping at four different places.

Chirp’s social media user dashboard is ideal for this. It is one of the most popular social media management software that saves time.

  1. Content planning

Now that you’ve added your social media profiles to the dashboard, it’s time to take the next step: content planning. Planning and writing content takes a lot of work, which is why every social media expert wants it to look engaging, so that it can get as many fans as possible. To achieve this, your team and the customer team must see the end result as accurately as possible and make informed decisions.

Too many agencies are paying close attention to this clarification. Many social media experts post on test pages or, worse, uses Photoshop to create mockups. Efforts like this should be highly appreciated by any customer, but the time wasted could be spent on more social media accounts or better content.

This is a problem faced by many, and it is the foundation on which Chirp is built. If you’ve made one post on Chirp, you’d know the platform is designed to be smooth and easier to navigate.

  1. Use the right tools

In the digital age, you can’t run a business without the right tools. This is especially true for digital marketing agencies that strive to manage multiple clients. Make sure you do the right research and ultimately choose the tools that best fit your business and established workflow.

One thing to keep in mind is the tool’s scalability. Some tools can work very well for small teams and individuals, but consider software that can handle larger operations. Especially if you are focusing on growing your business, you should use all the social media marketing tools that you will be using for multi-client campaigns at the same time. We recommend that you try our social media management software.

  1. Schedule posts in advance

Planning your content does several things for you:

It helps you save time by bundling your social media updates all at once and sharing them at the best times of the day.

It helps you maintain a consistent post schedule and always have good content.

The Chirp social media management software which is one of the best social media you can ever think of 

  1. Accelerate the Communication and Reporting Process with a Client

You also need to make sure you have a clear and streamlined process for communicating with a customer. Regardless of the size and number of your customers, you don’t want them asking you for performance reports or updates. Instead, make sure everything is on a tight schedule and do your social media reports for multiple clients for each period.

Your customer may not be too familiar with the performance measurement that comes into play on social media platforms. However, submitting good reports with all available data shows your expertise and commitment to your project. Accountability can be left to the team leaders, but if you want to get more involved in the project and be sure of your own brand, check the reports before sending them to clients.

  1. See who is interacting with your post

Engagement metrics such as sharing and commenting are great signs that people are excited to connect with you.

Finding and responding to these people is a great social media strategy, which is made easy when you can access all of these interactions from one place: your social media management software admin panel.

  1. Do what works best for you

Finally, make sure you’re doing what works best for you, your company, and your team. Like our other guides, this one is only meant to be an inspiring, knowledge-based piece to help you see the big picture and keep your mind focused on what’s important.

Either way, make sure you have clear goals and are doing what’s right for you, your team, and your business. We wish you the best of luck.


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